McJob: “low paying and dead-end work.”
Webster’s dictionary just added that word to its collection. McDonalds is pissed off, and is getting very belligerent about it.
Language is itself. It’s not political, it’s not trademark infringing, it doesn’t hurt your profits. It’s a means of communication.
The poor folks who make SPAM don’t like the newest connotation for their delicious meat product, but there’s not a goddamn thing they can do about it. Xerox isn’t just a company’s name, it’s a verb.
Look, corporate America! The goal of your little profiteering is to achieve marketplace saturation. You want to be everywhere, and you want everyone to give you money. It’s only natural that a business would want that, so I don’t blame you for it. But when you achieve the total and complete ubiquity that signifies a monstrously successful company, you just don’t get to fucking complain when your clever market dress us dusted off and pressed into service as a linguistic device. You just don’t. It’s a rule. You got what you wanted: now deal with it.