Content is the fundament of the online universe. I said elsewhere on this website that it makes the world go ‘round, and it’s never been more true than it is now. You can be doing incredible things, but if you want people to know about it, you have to tell them. I see it as the center point of my skill set: the ability to tell compelling stories in a variety of ways.
The avatar I use in all of my social media wasn’t actually made by me, but by my friend and former colleague Katie Crawford. Part of being a good content creator is knowing when you need to reach out to fill in the gaps. I knew I needed a logo and I love Katie’s aesthetic, which perfectly matched the tone I was looking for.